Rifle Scopes Apexx Scope Armor?? Is this a Joke?

Interesting conversation:
1) Multiple versions exists. It just happens the image pictured is a "Millet" which has no bearing on the product- it is a customers rifle. Images also exist with Zeiss, S&B, Vortex....
2) The overall answer to "who needs it": Would you wear a helmet in a football game? Hockey game? Batter at the plate? Air bags? Seat belts? Car insurance? Or more specifically do you own a gun for home defense? What are the odds you will ever need any of these items? Quite simply things do happen when you least expect it.
3) Finger clearance: different versions for different needs. The "Millet" pictured does not have tactical turrets therefore does not need the spacing. Versions for Night Force, S&B etc... have plenty of room for fingers and gloves.
4) Weight- total weight 4oz (small hunting) to 11ozs for large scopes.
5) "Why upside down"? The armor works very well as a stand (our local range masters do appreciate it), doesn't fall off of rests and benches, and makes a very nice cleaning stand. I can flip my AR upside down spit it, pull the carrier group and run the cleaning rods with no other prop.
6) The Remington 770. Not everyone can afford a 10K rifle but I also believe some people with lower cost weapons will put the same value on the "point of impact" as those who buy expensive rigs. The 770 was bought for drop purposes only. I am sure you have seen the same rifle in the video. Soon a second drop video will take place with a TRG-42 and a Zeiss Diavari to illustrate that the device will allow the rifle to hold zero after a drop upside down onto concrete.
7) We are not saying newer top name scopes are not durable/tough. But the survivability of the scope is totally dependent on the circumstance of the impact. After all you can jump off of a 10 story building with the "right stuff" below you. The fact is we have broken scopes during our test. With the armor all of the scopes came away with no marks/dents/ outward damage of any kind. However some scopes failed due to the g-force of the impact ($2000 scopes). ALL failed without the armor: caved in turrets, bent tubes/eye focus/ objective lenses. All lost their point of aim/impact.
8) We have had extremely positive feed back by people who have actually seen and held our product: the average "joe", special forces, law enforcement, competitors etc... We have also been told by some of the groups noted that their optics get the "crap" beat out of them at times. I personally have always "worried" about my Zeiss when an impact took place. The difference is I am only taking a shot at a Mule Deer or a pig. Two legged targets are a totally different game.
Personally I like the idea just for the veil support alone! I’ve been In the military for a couple decades now and this thing looks handy ( no pun intended). It seems multi useful, which should negate the “weight” issue. I’ve always been a believer in, if it serves more than one purpose, it’s worth the weight. I’m sure several people can’t get past the aesthetics of the protector. Very similar to the look the mechanic gave me in Iraq when I asked him to cut my helmet so peltors can fit. We all know how that went..... point being, get passed the looks and jokes, if it serves a purpose then looks don’t matter. As for myself the price is a little high, I plan on fabricating one myself but making the top handle a little larger to accommodate a chemlight, misc batteries and then pack with 550 cord to negate the “rattle”. Thank you for your input and forward thinking sir.