Meopta is an 85 year old manufacture of sporting optics (In the Czech Republic) that OEMs for pretty much all of your famous, nose bleed European brands and some of your highly coveted brands in the US. Think of them as LOW Japan, but for European optics and from what I have heard, MEOPTA's facility blows away LOW. They may not be known well in the US, but oversees they are in the conversation with the like of Leica, Zeiss, Swaro, etc. They are putting their future efforts into showing the US what the rest of the world already knows. There is no warranty center in the US, so if you have an issue, you pretty much just get a new scope. They have a couple of SKU's that have cult like followings, namely the 3-12x56 MEOSTARs that are the one of the best light gathering scopes at any price point, as well as their MEOPro 20-60 spotting scope. I also really like their 1.7-10x42 w/ the BDC2-3. No one has gotten to actually shoot the Optika6 series yet, which is their new, mid tier price point aimed at the US market but I have handled them thoroughly and have several on order. I have no doubt they will punch well above their price point but only time will tell. As was mentioned earlier, they will be expanding reticle selections as they know that the US market has different requirements. In my mind, if they expand reticles and add parallax adjustment to more models, they will be well on their way to being as popular here as the rest of the world.