I think that is a valid question when only comparing max magnification to max magnification between the 2. After that, it falls apart. There is no way these will be in the same realm; from both a cost and optical/mechanical design perspective or even application really.
Short, light, x8 erector, 30mm tube vs. Long, heavy, 5x with 34mm tube. $2k vs. $3600. As
@koshkin pointed out, compromises have been made to make an 8x work in a short 30mm package.
I think these will make excellent gas gun optics or hunting optic for the guy like myself who wants the same creature comforts as a 'tactical' scope. I don't think you'll see a lot of these on the line at PRS/NRL matches.