Honestly, I'm not diverting money to cars right now. Nobody should be. My 2002 Tahoe has been off-roaded more than most of these ever will be and works just fine, anyway. I used to race Mustangs and miss it dearly. I had to give that up after someone rear ended my 2016 on the street and it was totaled. Getting back in the game with a replacement ride, just 2 years after I started, would have destroyed my financial outlook (and I had great insurance).
Look at what's happening. If Biden is elected (and he will be thanks to Trump blowing it the past 6 months), your gun rights will fizzle away quickly because his election will coincide with a Democrat House and Senate. And if the destruction in our cities continues, companies that aren't even loyal to their home country will find reason to invest elsewhere, which they are already doing. On top of that, taxes continue to increase exponentially (instead of restraint on spending), schools continue to get worse yet somehow always cost more, the economy is literally destroyed and was in a bubble since the Obama administration refused to raise interest rates (which Trump continued), and thanks to our insolence and debt, China and Russia are starting to develop some real power.
In optimistic times, I'd love to have one of these. Especially if it's assembled in the US and if it was equipped with a naturally aspirated engine for reliability's sake. But now? I'm happy both of my cars are paid off and the rest of my debt is being chipped away at as fast as my interest in bolt action rifles allows. I encourage everyone to settle their finances as best they can during this period of time. Get to zero. So when the time comes to push back, you can without having everything taken from you.
Not to mention, this new Bronco is about 6-years too late. Ford needed to come out with this when they launched the new Mustang.