Ouch, I too remember when the LRHS's were up there, then GAP starts selling them for $750, now you can't get that scope (LHRS has been discontinued) but essentially the same scope is the LRTS which has also been over $1000, I'd be curious what the current resale value of these scopes are. Vortex has dropped their price on the Razor Gen II's, they used to sell for $2500 now they are at $1700.
My guess with Minox is that if ZP5 sales struggle this year (which I expect to happen for new sales in the US) then it's quite likely we might see some new scopes next year, or it's entirely possible that Minox realizes they will always struggle with gaining ground in the US market and may choose to abandon the market here, or decide that their scopes aren't worth what they thought they were (in the US market) and drop prices across the board. But I'm speculating and we may be completely surprised and Minox doesn't do anything for quite some time. I think the biggest negative impact the 50% off deal will have moving forward is the nervousness of future "new" buyers as there will always be the thought, "if I pay $3k for this scope, and Minox does another 50% off deal tomorrow, that will suck" and I think that trepidation is what will cause future buyers hesitation. We usually see manufacturers doing these types of deals right before new scopes are released, I am hoping for a ZP6 line, but I'm not holding my breath as there has been no indication this is happening anytime soon.
I understand some of the frustrations some have regarding the 50% off deal and I realize that, for some, you do not want to purchase anything else from Minox and that is your prerogative; however, how you feel about this situation does not detract from the fact that the ZP5's are great scopes and offered a great value even before the 50% off deal. If Tangent Theta were to do the same (offer 50% off all their scopes) it might really upset a lot of people who paid full price, but would it mean the scopes no longer performed as alpha scopes? When Schmidt and Bender dropped their US prices considerably a few years ago, how many decided "I will never buy from Schmidt again" because they had paid full price before the announcement? Manufacturer's make decisions, sometimes stupid decisions, because of fear which is usually brought on by lack of sales. For foreign manufacturers it must be even worse because they are often delayed in understanding trends in those foreign markets and end up "missing the boat" and finally bring out their top tier product only to find that five other manufacturer's did the same.
One final situation and I'll get off my soapbox
Kahles- in 2018 Kahles announced their new K318i and K525i scopes, as we all know Kahles has a huge fanbase on the Hide and many swore by (and some swore at) their K624i's so when Kahles announced these new 5x erector scopes a bunch took notice, including myself. Because of my obsession with Ultra Shorts and my disappointment with the Leupold Mark 5 3.6-18x44, I decided to buy the Kahles K318i which absolutely crushed the Leupold with regard to overall IQ, in fact, it even beat out my Schmidt Ultra Short 3-20's in IQ. While I never owned the K525i I watched and listened to others and the trend soon revealed itself that these scopes struggle optically above 20x and have a narrow FOV compared to the competition. While the K318i is a stunning optical performer, it too suffers from narrow DOF which was made evident when I had the opportunity to review the Schmidt US scopes, the ZCO ZC420, the Kahles K318i and the Minox ZP5 3-15. While the Kahles kept up optically with the other alpha class scopes IMO, it struggled mightily with FOV and even though the scope had served me well for over a year, I decided it was time to sell (yes, to try something new). When these scopes were new they listed at $3200 and deals were few and far between, but when I went to sell I had to settle for $2300, $900 less than when new. The K525i's seem to suffer from the same fate with very low resale value (compared to the K624i). Part of the issue is the market has been flooded with excellent scope options and folks are willing to sell at such losses to get the next new hotness. We should not be looking at our scopes as investment opportunities, but more like commodities used to push the limits of our gear and skills. If we decide we want to get another scope, then we are going to lose some money, some scopes more than others yes, but rarely will we ever make money on the sale of a used scope (especially if we bought it new).
So, to sum this all up, Minox was selling the ZP5 5-25 for $3k and Kahles K525i for $3k (give or take for both), before the 50% off deal used ZP5's were selling for around $2300-$2400, during the deal they dropped to about $2000 - $2200 depending on condition, the Kahles K525i has had a similar hit and they didn't offer any 50% off deal. So has the ZP5 really lost that much value compared to pre-50% off deal, it certainly doesn't seem that way, maybe $200 on average which I expect to slowly climb back up now that the deal is over and most likely level off in the $2300 range (with some going for less and others going for more).