The MPVO territory is ripe for some fresh blood, too many LPVO’s to compete with unless you OEM like ATI did.
You want specifics, okay, let’s get specific
:
A 2-16x42 FFP with 30mm tube that weighs under 23oz. Parts made in your same facility in Austria with glass that performs at the level of the current ZCO line with wide angle eyepiece providing enormous FOV but not too wide so you limit edge distortion . A short body design but not too short so you don’t compromise eyebox, DOF and parallax forgiveness (something the NX8 struggles with mightily). Turrets that have click feel more in line with Tangent Theta and only 10 mil per rev. Same illumination module that you have in current ZCO with auto shutoff and movement turn on, etc. New reticle that works at the bottom end of magnification as well as the top end without being too thick at top or too thin at bottom with something that helps draw the eye to center when at low mags, tree is essential but not with thick horizontal tree lines, use just dots in tree keeping the view clean throughout mag range. Include a gold certificate in 10 boxes like Willy Wonka and the Chocolate Factory, lucky winners get a personal tour of ZCO facilities in Idaho and get to participate in assembly and get a selfie with Nick and Jeff, a competition ensues with the lucky ten using a custom SPR/DMR style AR with the 2-16x42 ZCO mounted, shooter to get the most first shot hits on various distance targets out to 800 yards wins the rifle
Was that specific enough?